United Marketing Mission Statement
As a cooperative buying, selling, and merchandising organization that returns all profits to its members, we are dedicated to the general well-being of the independent appliance, electronics, and furniture dealers.
WE PLEDGE TO OUR DEALER MEMBERS:
1. To provide dealers with the means to compete in today’s retail climate against large retailers, big box stores,
discount stores, and online competitors.
2. To combine our collective buying power to attain the maximum benefits available in pricing and incentives with our joint efforts.
3. To help increase inventory turns and profit margins and assist in finding ways to lower the costs of doing business.
4. To use our educational and training services to improve sales techniques and increase profitability.
5. To grow business with the help of the most progressive and fastest growing buying cooperative in the world.
About Us
United Marketing is a member of Dynamic Marketing Inc (DMI) which is a privately run co-op business, that for over 60 years, has provided consumer electronics and appliances at wholesale prices to our members. The DMI model allows our members to sell products to their customers at the best prices. DMI works with the most prevalent vendors in the business providing a fantastic selection of goods. Store owners are working both in the traditional “brick-and-mortar” environment and the online eCommerce space (or working in both) benefit greatly with the support and access provided by DMI. DMI is a member of the NECO group which is a collection of the four major buying groups in the North-East and provides increased buying power well over 1 Billion dollars in yearly sales and over 700 retailers from Maine to Virginia.
United Marketing offers unlimited access to exclusive rebates, access to large scale buying shows, excellent selection in clearance items, first in the know regarding industry news, and the most state-of-the-art technical support from DMI - all that with minimal buy-in requirements keeping small businesses in mind!
UMI Member Benefits
Members have the UM office as a constant resource, as well as the experience of other UM member dealers for support, and all shipping is taken care of on designated routes.
Reduced Overhead
Dealers can reduce inventory levels by having product available at the DMI warehouse.
Benefit - More inventory turns, better cash flow. Each turn saves approximately 1.5% on your bottom-line
Prevent Costy Errors
Eliminates buying errors and cuts down outdated goods.
Benefit - Fewer markdowns, increase in bottom line profits, more turns, better cash flow.
Exclusive Access to Models
Many manufacturers offer derivative models at a better price point only available to independent dealers through the DMI warehouse.
Benefit - Increase sales and prevent lost sales = more profits
FULLY STOCKEd Warehouse
Your option to “Cherry pick,” products as you need from our vast selection of
goods in the DMI warehouse.
Benefit - Better turns, less unwanted inventory, better cash flow.
Member Support
Sharing of products with fellow UM members in overstock and special need situations.
Benefit - Elimination of lost sales, better turns, better cash flow
Special Buys
DMI buys special packages as required by manufacturers.
Benefit - Less inventory, more turns, better cash flow,
better pricing, more profit
Access to exclusive rebates
Exclusive rebates only available through our organization.
Benefit - Increase sales / Increase your profit margins
Product Knowledge
Product knowledge is the key to any sales organization. NECO, DMI, and UM supply the most information as soon as it is out. Our dealers are usually among the first to know.
Benefit - Increase sales and prevent lost sales = more profits
Access to all popular Items
Availability of all of the most desired lines of product.
Benefit - Many dealers lose package deals due to lack of specific merchandise. Not so with UM.
special buys and close-outs
Major suppliers usually offer special buys and close-outs only by the truckload.
DMI can step up and buy these.
Benefit - Better prices, better goods, and competitive advantages with specific models = better bottom line
Protected Profits
DMI has set in place a unique margin advantage and hold back program and DMI can get cash discounts and volume rebates on nearly every major brand,
many of which are unattainable for individual dealers.
Benefit - More back end money to help increase your bottom line profits / Extra money after the sale to increase margins.
Marketing support
Social Media and Digital Marketing support provided at no extra cost!
Benefit - Increase customer visibility online = more sales